Production Assistant

Trailer, Teaser, Promos, Art

Bel-Air, Peacock’s dramatic reimagining of the iconic coming-of-age story, reinterprets the beloved world of The Fresh Prince through a contemporary lens—exploring identity, ambition, and belonging with a more grounded and cinematic tone. As a production assistant supporting the marketing campaign at Peacock, I contributed to the rollout across platforms by assisting in the development and execution of trailers, promos, and social content that captured the series’ elevated visual style and emotional depth while highlighting the breakout performance of Jabari Banks. Working closely with cross-functional creative and editorial teams, I supported asset coordination, messaging alignment, and delivery across campaign touchpoints to help translate the series’ modern reinterpretation into a cohesive multi-platform campaign presence.